I don't mean to rag on another media/blog/website/e-newsletter, but sometimes disappointment in something you really love builds into an infuriating rage that eventually splatters across the room like blood in a Tarantino movie. You know, like when your girlfriend (probably ex-girlfriend now) launches into a verbal assault over the fact that you left a light on. It's never about the light, it's about the hundred other things you have done, or not done, to irk her that she has kept tamped down deep in her sub-conscious, festering in bile, until a female armageddon is raining down upon you.
For me, that current disappointing relationship has been with UrbanDaddy. For the last few years it has sent smart, daily dispatches to hipsters, quasi-hipsters, want-to-be hipsters and a wide assortment of B&T characters who could populate the next "Shore" thing on MTV. It appears to have aimed its sights at an audience who has outgrown Brother Jimmy's and is ready to step up its game. I had come to really enjoy and trust its advice. It has been spot-on with restaurant and lounge openings, shopping and other social currency. Its mobile app is perhaps one of the best I have seen. If you don't have it, I highly recommend it.
It's just lately, the daily information has not always lived up to the early days of the affair and things are going from bad to worse. A few weeks ago it was a posting about a girl who will wear you company's T-shirt on her website. By the way, that would be a girl you never heard of, on a web site you never heard of, and oh, it's a dumb idea anyway. Today, cuff links that are also bottle openers. Wow, haven't seen that since Sharper Image went out of business. There are more examples like this, but unlike my last girlfriend, I see no need to pile on.
As with most one-sided rants that you have been on the short end of, the intention is not to hurt, but rather to help; to point out where we may have gone off track in the hopes that we can right the ship before we sink it. So in the spirit of all those "probably right" girlfriends, I am offering this rant to UrbanDaddy. Get back to your former self, put me in the know, give me an underground speakeasy or artisanal gin distilled by blind monks in Katmandu - information we could use to actually impress a woman, not come across as a walking tool. Stayathomebachelors© are counting on you.
Tuesday, March 9, 2010
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